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This guide explains why accessibility is essential to inclusion in social media and provides practical habits anyone can apply when creating content.
The guide positions accessibility as a prerequisite for inclusion, particularly for people with disability, and frames inclusion as an ongoing practice of learning and unlearning.
Rather than treating accessibility as specialist work or mere compliance, it highlights clear benefits for organisations and individuals, including broader audience reach, better customer experience, reduced remediation costs, stronger employee engagement, and improved AI readiness.
At its core, the guide offers a practical checklist for creating accessible and inclusive social media on any platform (including internal channels). This guide also includes:
A reusable notes table to support reflection and continuous improvement
A one-page quick reference checklist designed to be printed or kept close while creating content
An emphasis on accessibility as a shared responsibility across all roles, not just specialists
Overall, the document encourages consistent, small actions that collectively lead to more accessible, inclusive, and effective social media content.
For alternative formats, contact Briar directly.
This guide explains why accessibility is essential to inclusion in social media and provides practical habits anyone can apply when creating content.
The guide positions accessibility as a prerequisite for inclusion, particularly for people with disability, and frames inclusion as an ongoing practice of learning and unlearning.
Rather than treating accessibility as specialist work or mere compliance, it highlights clear benefits for organisations and individuals, including broader audience reach, better customer experience, reduced remediation costs, stronger employee engagement, and improved AI readiness.
At its core, the guide offers a practical checklist for creating accessible and inclusive social media on any platform (including internal channels). This guide also includes:
A reusable notes table to support reflection and continuous improvement
A one-page quick reference checklist designed to be printed or kept close while creating content
An emphasis on accessibility as a shared responsibility across all roles, not just specialists
Overall, the document encourages consistent, small actions that collectively lead to more accessible, inclusive, and effective social media content.
For alternative formats, contact Briar directly.